Ann Hirsch, frequently recognized as Caroline, is a performance artist that utilizes the internet and television as platforms for public art and pop culture critique.
She often acts as an amateur social scientist, inserting herself into popular culture and reporting back her findings in the form of art works. In The Scandalishious Project she performed as Caroline, a college freshman who uses Youtube as a forum to express her sexuality and unique humor for two years. With over 1.8 million YouTube hits, blog postings on Glamour.com, independent.uk, buzzfeed.com and a video spot on the 2009 Grammy’s on CBS, she gained notoriety as a hipster “cewebrity” (Youtube.com/user/scandalishious and scandalishious.com).
Her latest performance can currently be viewed on Vh1.com as a contestant on the reality dating series Frank the Entertainer…In a Basement Affair. In conjunction with this television performance, she wrote a series of articles about her experiences for Bust magazine.
As Karen Archey put it “That Hirsch’s preferred platforms of Youtube and reality TV are so banal should highlight her works’ subversive value extending beyond the art world into the highly visible sphere of pop culture. The artist does well to question not only the “realness” of reality television, but also that of the highly hermetic contemporary art world.”
Check out her newly updated website for a generous archive of her performance work and writings.